ADDICTION by Ayako: Eyeshadow and Blush Swatches

ADDICTION by Ayako Collection

I really wasn’t kidding when I said my ADDICTION to ADDICTION was growing ;).

ADDICTION by Ayako is a department store Japanese brand owned by KOSE Cosmetics that remains largely elusive to the rest of the world as it is available only at select counters within Japan and a handful of online retailers (though at greatly inflated prices). Since not everyone has access to a counter, and I know I have myself spent many hours googling swatches, I thought I’d swatch my entire collection on paper – haven’t quite worked out the best way to swatch on myself yet!

Since I tend to buy my eyeshadow in lots or pre-used palettes (and none of them are ever labelled) some of these were educated guesses – and I was too lazy to re-swatch an entire sheet of paper once I’d gone through all of them and weeded out duplicates so please excuse the messiness!

Sugar Angel (P), Twig (P), Thriller (P), Yesterday (P), Ice Wall (ME), Safari Mode (P), Mystic Mirage (P), Arabian Ruby (ME)


ADDICTION offers their eyeshadows in different finishes, including the new cream shadows which are said to be waterproof! Atypical of most Japanese lines, there are a good assortment of satin, matte, metallic and shimmer shades.

(S)  – Sparkle Shades  – these mostly appear in highlight/brow bone shades
(P) Pearl Shades: My favourite finish, pigmented with a hint of shimmer
(ME) – Metallic Shades – next favourite. If you are buying based on product pics only, your best bets for pigmentation are the P or ME shades in my opinion
(M) – Matte Shades

Sandcastles (P), Fudge (ME), Dolce Vita (P), Bagdad Cafe (P), Star Sirius (P), Concrete Jungle (P), Keshi (P), Star Vega (P)


Silent Nights (Holiday 2011 Coffret – S), Silent Nights (Holiday 2011 Coffret – S), Morning Moon (ME), Tiny Shell (P), Magic Flute (P), Mariage (P), Keshi (P), Twig (P)


Unfortunately, the sparkles and shade nuances don’t come across as well on paper. I hope to redo this post someday… when I have time and lighting to do this all again!

Crow (ME), Neverland (ME), Bad Romance (P), Midnight Oasis (M), Pink Python (P), Shangri-La (ME), Le Mepris (Summer 2010, P), Le Mepris (Summer 2010, P)


The ADDICTION powder blushes come in two finishes, matte, and with sparkles. Most of mine are matte 🙂

Stardust (P), Gorgeous (Blush), Heart & Heart (Blush), Rose Bar (Blush), Rococco (Highlighter), Sometime (Blush), Revenge (Blush).


I only hope the line expands and adds even more colours!


Face of the Day
Base: Diorskin Nude Natural Glow Creme/Gel Makeup in 040 Honey Beige
Cheeks: Revenge Powder Blush
Eyes: UDPP, L’Oreal Coconut Shake Infallible Eyeshadow, Mariage, Morning Moon, Crow
Lips: Amazing cheek stick  


Hope these swatches help guide your eventual purchases 😉


10 thoughts on “ADDICTION by Ayako: Eyeshadow and Blush Swatches

  1. THANK YOU ❤ I think if I saw all the colours at the counter I'd be either have a nervous breakdown from too much choice or just run away (from too much choice). what a selection!

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